HTML5 ads - full Guide

HTML5 adverts set your brand apart, making it more relevant to prospective customers. Plus, they help marketers come up with sophisticated banners in-house or through a HTML5 banner agency.

Here are some benefits of using this technology for your digital marketing campaigns.

• Improve Engagement

We expect rich media and video to grow the fastest compared to other digital display methods. The engagement levels are leading these conversions, and big and small businesses are learning the value of investing in HTML5 technology.

Marketers have the option of viewing data on engagement and tools such as heat maps using a Creative Management Platform (CMP) to gauge the success of different designs. Advancements in technology now make it possible to make real-time updates to live banners, keeping them relevant and timely.